Investors
PARTNERSHIP BENEFITS
When you invest with CitiHome, you get much more than just a name. As an established hospitality company, we have the necessary resources already in place to ensure your Aparthotel or Serviced Apartment receives the best exposure possible. Continue reading below to find out all of the partnership benefits available.
In all options CitiHome returns the property with vacant possession at the end of the term.
Global Sales
Sales office in North America, Europe and Asia.
Corporate account targeting.
RFP management.
Leisure distribution.
Regional and local solicitation.
Distribution
SynXis CRS.
Responsive booking engine.
GDS connectivity.
CRM integration.
Reduced cost of sale.
Revenue Management
Global reservation offices.
Distribution management.
Weekly pick-up and pace reporting.
Annual rate plan.
RevPar growth strategy.
Marketing
Individual annual marketing plan.
Social Media content management.
Integrated campaigns.
PR and media support.
Regional growth strategy.
Cost Management
Consolidated purchasing.
Daily, weekly and monthly P&L.
Audit and VAT returns.
Payroll planning.
Insurance/risk management.
CitiHome Management
Management structure and direction.
Human Resources.
Training.
Health, safety & risk management.
Legislative compliance.
CitiHome
APARTHOTELS
Option 1: Debt based investment
Investor receives above industry returns on debt funding.
Option 2: Equity based investment
Investor receives an equity share holding in CitiHome on a project by project basis and potential to participate in the global brand with dividend income and capital uplift on the initial investment.
Option 3: Debt and equity based investment
A combination of the benefits of both of the above investment models.
CitiHome
SERVICED APARTMENTS
Option 1: Income Based Fee
Owner receives 100% of income and pays all operating costs. CitiHome Hospitality Ltd charges a monthly management fee equivalent to 7.5% of gross turnover excluding VAT.
Option 2: Profit Based Fee
Owner receives 100% of income and pays all operating costs, CitiHome charges a monthly management fee equivalent to 20% of the EBITDA.
Option 3: Institutional Lease
Owner receives a fixed rental subject to RPI reviews, length of term negotiable. In all options CitiHome return the property with vacant possession at the end of the term.
